Reaching children and youth via active engagement.
Enthusiasm for sport is universal, but few in the Third World have access to even basic sports equipment. Organized and coached teams are even rarer. ASIA W.O.R.D. recognizes the role of sport in uniting youth and promoting positive living. Our sport outreaches focus on rural communities where access to sport is minimal. In these areas we promote organized team activities for sports such as soccer and volleyball, supplying play gear and where possible, team jerseys too. This approach ensures that the children and youth take part in our activities on a regular basis, forming the bonds for spiritual outreach.
We organize our outreaches so that there is opportunity for spiritual engagement in parallel to sport. We have found great receptivity in youth in this context, and also were glad to observe that attendance numbers climbed steadily as word spread through the community about our efforts. To date, it remains our most effective program to reach this section of the populations we serve.
Video - "Mobilizing Rural Youth through Sport"
Sports outreach in action